Cateora, Philip R
International marketing / Philip R. Cateora...[at al.] - 18th ed. - Dubuque : McGraw-Hill Education, 2020 - xxxii, 682 pages : illustrations (colour) ; 28 cm
9781259712357
Export marketing
International business enterprises
Intercultural communication
Marketing quốc tế Marketing
658.8 / CAT
International marketing / Philip R. Cateora...[at al.] - 18th ed. - Dubuque : McGraw-Hill Education, 2020 - xxxii, 682 pages : illustrations (colour) ; 28 cm
9781259712357
Export marketing
International business enterprises
Intercultural communication
Marketing quốc tế Marketing
658.8 / CAT