Kotler, Philip  <br/><br/>
Marketing Management / 
Philip Kotler, Kevin Keller 
 - Global Edition 16th Edition 
 - United Kingdom :   Pearson,   2022 
 - 605 p. ;  28 cm. 
<br/><br/><label>ISBN: </label>9781292404813 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Index Terms: </label>Tiếp thị Quản lý tiếp thị 
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT