Kleindl, Brad Alan,  1955- <br/><br/>
Strategic electronic marketing :  managing e-business / 
Brad Alan Keindl. 
 - Cincinnati, Ohio :  SouthWestern College Publishing,  2001 
 - xxi, 342 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0324013191 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Database marketing.<br/>Telemarketing.
<br/><br/><label>Subjects--Index Terms: </label>Marketing Quản lý tiếp thị Thương mại điện tử Tiếp thị 
<br/><br/><label>Dewey Class. No.: </label>658.8/4