TY  - BOOK
AU  - Perreault,William D.
AU  - Cannon,Joseph P.
AU  - McCarthy,E.Jerome
TI  - Learning Aid for use with Essentials of marketing: a marketing strategy planning approach 
SN  - 0073282820
U1  - 658.8 22
PY  - 2008///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Marketing
KW  - Quản lý tiếng thị
N1  - Includes index; System requirements: Microsoft Windows, 2000/XP, or Windows Vista; Minimum 256 MB main memory; 512 MB recommended; Internet explorer 6.0 or higher; Includes bibliographical references
ER  -