TY  - BOOK
AU  - Wilcox,Dennis L.
TI  - Think public relations
SN  - 9781292025285
U1  - 659.2 23
PY  - 2014///
CY  - Harlow, England
PB  - Pearson
KW  - Public relations
KW  - Quan hệ công chúng
N2  - The engaging visual design of THINK Public Relations provides an introduction to the field of public relations in an easy-to-read format.  Students are introduced to exciting and innovative public relations campaign examples while learning the theory and core concepts that they will need to succeed in their career. The authors offer a practical approach to the study of public relations and emphasize competition and conflict management
ER  -