Underwood, Jim,  1941-2014 <br/><br/>
Competitive intelligence for dummies :  a Wiley brand / 
James D. Underwood. 
 - Hoboken :  Wiley,  2013 
 - xiv, 362 p. ;  24 cm. 
<br/><br/> Make competitive intelligence part of your business practice-and be on the cutting edge Competitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, individuals, concepts, information, ideas, or data needed to support executives and managers in making strategic decisions for an organization. Competitive Intelligence For Dummies introduces you to this fascinating subject and gives you the tools you need to incorporate it into your business decision-making process. Conducted within an organization. 
<br/><br/><label>ISBN: </label>9781118451021 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business<br/>Business intelligence  <br/>Strategic planning.
<br/><br/><label>Subjects--Index Terms: </label>Chiến lược quản lý Kinh doanh Quản lý điều hành 
<br/><br/><label>Dewey Class. No.: </label>658.472