Czinkota, Michael R. <br/><br/>
Principles of international marketing / 
Michael R. Czinkota, Ilkka A. Ronkainen. 
 - 9th ed. 
 - Australia :  South-Western Cengage Learning,  2010 
 - 682 p. :  29 cm. 
<br/><br/> E-B7/04597 (original, 5.777.766đ) 
<br/><br/><label>ISBN: </label>1439041377 9781439041376 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>Export marketing.
<br/><br/><label>Subjects--Index Terms: </label>Marketing Marketing quốc tế Nguyên lý marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8  / CZI