TY  - BOOK
AU  - Cateora,Philip R.
AU  - Gilly,Mary C.
AU  - Graham,John L.
TI  - International marketing
SN  - 007352994X
U1  - 658.8 
PY  - 2011///
CY  - New York, NY
PB  - McGraw-Hill/Irwin
KW  - Export marketing
KW  - International business enterprises
KW  - Marketing
KW  - Marketing quốc tế
N1  - E-B7/04646 (original, 4.373.144đ) ; Copy: E-C7/01916-18, E-C7/02442
UR  - https://bookworm.vnu.edu.vn/EDetail.aspx?id=40839&f=fulltext&v=Cateora+International+marketing
ER  -