TY - BOOK AU - Read,Tony J. TI - The IT value network: from IT investment to stakeholder value SN - 9780470422793 U1 - 004.0681 23 PY - 2009/// CY - Hoboken PB - John Wiley & Sons KW - Capital investments KW - Evaluation KW - Information technology KW - Cost effectiveness KW - Evaluation. KW - Công nghệ thông tin KW - Khoa học máy tính N2 - Learn to measure and manage the real value of IT investment and spending. IT investments are becoming more than just business enablers or assets on the books; they provide capability that can drive the business. Thought leadership should migrate towards information investment, getting a bigger bang for the buck from the 'I' in IT and from the 'I' in CIO. Your organization needs a new kind of IT investment management system, built to optimize the IT value-creation of the company network. Just looking at financial or accounting measures of value is a short-term focus and a lag indicator, while f. ER -