TY  - BOOK
AU  - Laudon,Kenneth C.
AU  - Traver,Carol Guercio
TI  - E-commerce: business, technology, society 
SN  - 9780133024449
U1  - 658.872 
PY  - 2014///
CY  - Boston.
PB  - Pearson Prentice Hall
KW  - Electronic commerce
KW  - Information technology
KW  - Internet marketing
KW  - Công nghệ thông tin
KW  - E-commerce
KW  - Quản lý tiếp thị
KW  - Thương mại điện tử
N1  - E-C7/01769, E-C7/01898-99, E-C7/02445 (copy)
N2  - This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce technology change, business development, and social issues to provide a coherent conceptual framework for understanding the field
ER  -