TY  - BOOK
TI  - HBR's 10 must reads: on entrepreneurship and startups
SN  - 9781633694385
U1  - 658.1 
PY  - 2018///
CY  -  Boston, Mass. : 
PB  - Harvard Business Review Press, 
KW  - Entrepreneurship
KW  - Businesspeople
KW  - New business enterprises
KW  - Quản lý chung
KW  - Tổ chức và tài chính
KW  - Kinh doanh
N2  - The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read nothing else on entrepreneurship, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success. Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, Steve Blank, and Reid Hoffman provide the insights and advice you need to: Build a business from the ground up Adopt lean startup practices like business model experimentation Be realistic about how prescient your business plan can truly be Focus on the most important part of your business: the people Connect powerfully with your audience of investors and customers - Understand where companies with the most impact are launching now--
ER  -