Doole, Isobel <br/><br/>
International Marketing Strategy :   Analysis, Development & Implementation / 
Isobel Doole, Robin Lowe, Alexandra Kenyon 
 - 9th ed., Global ed. 
 - United Kingdom :   Cengage Learning,   2019 
 - 470 p. ;  28 cm. 
<br/><br/><label>ISBN: </label>9781473758742 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>Management 
<br/><br/><label>Subjects--Index Terms: </label>Chiến lược marketing  Marketing Marketing quốc tế 
<br/><br/><label>Dewey Class. No.: </label>658.8  / DOO