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1. Basic marketing research / Gilbert A. Churchill, Jr.

by Churchill, Gilbert A.

Series: The Dryden Press series in marketingEdition: 4th ed.Material type: Text Text Language: English Publication details: Fort Worth : Dryden Press, c2001Other title: Marketing research.Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 CHU 2001 (1).

2. Marketing channels : a management view / Bert Rosenbloom.

by Rosenbloom, Bert.

Series: The Dryden Press series in marketingEdition: 6th ed.Material type: Text Text Language: English Publication details: Fort Worth : Dryden Press, 1999Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 ROS 1999 (1).

3. Essentials of services marketing / K. Douglas Hoffman, John E. G. Bateson.

by Hoffman, K. Douglas | Bateson, John E. G.

Series: The Dryden Press series in marketingEdition: 2nd ed.Material type: Text Text Language: English Publication details: Fort Worth : Harcourt College Publishers, c2001Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 HOF 2001 (1).