000 | 02346nam a22002417a 4500 | ||
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005 | 20240927140712.0 | ||
008 | 240509b2024 us ||||| |||| 00| | eng d | ||
020 |
_a9781394215447 _c3,496,000 đ |
||
041 | _aeng | ||
082 |
_bPER _a658.4 |
||
100 | _aPearlson, Keri E. | ||
245 |
_aManaging and Using Information Systems: A Strategic Approach / _cKeri E. Pearlson, Carol S. Saunders, Dennis F. Galletta |
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250 | _a8th Edition | ||
260 |
_aHoboken : _b Wiley, _c2024 |
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300 |
_axvi, 318 p. ; _c28 cm. |
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520 | _aManaging & Using Information Systems: A Strategic Approach delivers a solid knowledgebase of basic concepts to help MBA students and general business managers alike become informed, competent participants in Information Systems (IS) decisions. Now in its eighth edition, this fully up-to-date textbook explains the fundamental principles and practices required to use and manage information while illustrating how information systems can create or obstruct opportunities ― and even propel digital transformations within a wide range of organizations. Drawing from their expertise in both academia and industry, the authors discuss the business and design processes relevant to IS while presenting a basic framework that connects business strategy, IS strategy, and organizational strategy. Step by step, readers are guided through each essential aspect of Information Systems, from fundamental information architecture and infrastructure to cyber security, Artificial Intelligence (AI), business analytics, project management, platform and IS governance, IS sourcing, and more. Detailed chapters contain mini-cases, full-length case studies, discussion topics, review questions, supplemental readings, and topic-specific managerial concerns that provide insights into real-world IS issues. Managing & Using Information Systems: A Strategic Approach, Eighth Edition, is an excellent textbook for advanced undergraduate and MBA-level courses on IS concepts and managerial approaches to leveraging emerging information technologies. | ||
650 | _aManagement information systems | ||
650 | _aManagement | ||
653 | _aQuản lý thông tin | ||
911 | _aYến | ||
919 |
_a3Chương trình MIS _bSách tham khảo chương trình MIS _cINS3070 _dQuản lí các hệ thống thông tin |
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942 |
_2ddc _cBK |
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999 |
_c10583 _d10583 |