000 02346nam a22002417a 4500
005 20240927140712.0
008 240509b2024 us ||||| |||| 00| | eng d
020 _a9781394215447
_c3,496,000 đ
041 _aeng
082 _bPER
_a658.4
100 _aPearlson, Keri E.
245 _aManaging and Using Information Systems: A Strategic Approach /
_cKeri E. Pearlson, Carol S. Saunders, Dennis F. Galletta
250 _a8th Edition
260 _aHoboken :
_b Wiley,
_c2024
300 _axvi, 318 p. ;
_c28 cm.
520 _aManaging & Using Information Systems: A Strategic Approach delivers a solid knowledgebase of basic concepts to help MBA students and general business managers alike become informed, competent participants in Information Systems (IS) decisions. Now in its eighth edition, this fully up-to-date textbook explains the fundamental principles and practices required to use and manage information while illustrating how information systems can create or obstruct opportunities ― and even propel digital transformations within a wide range of organizations. Drawing from their expertise in both academia and industry, the authors discuss the business and design processes relevant to IS while presenting a basic framework that connects business strategy, IS strategy, and organizational strategy. Step by step, readers are guided through each essential aspect of Information Systems, from fundamental information architecture and infrastructure to cyber security, Artificial Intelligence (AI), business analytics, project management, platform and IS governance, IS sourcing, and more. Detailed chapters contain mini-cases, full-length case studies, discussion topics, review questions, supplemental readings, and topic-specific managerial concerns that provide insights into real-world IS issues. Managing & Using Information Systems: A Strategic Approach, Eighth Edition, is an excellent textbook for advanced undergraduate and MBA-level courses on IS concepts and managerial approaches to leveraging emerging information technologies.
650 _aManagement information systems
650 _aManagement
653 _aQuản lý thông tin
911 _aYến
919 _a3Chương trình MIS
_bSách tham khảo chương trình MIS
_cINS3070
_dQuản lí các hệ thống thông tin
942 _2ddc
_cBK
999 _c10583
_d10583