000 01489nam a2200325 a 4500
001 VNU160137811
005 20200924215556.0
008 120309s2013 xxc|||||||||||||||||eng||
020 _a9781118451021
040 _aISVNU
_bvie
_cISVNU
_eaaacr2
041 0 _aeng
044 _axxc
082 7 4 _a658.472
_223
090 _a658.4
_bUND 2013
100 1 _aUnderwood, Jim,
_d1941-2014
245 1 0 _aCompetitive intelligence for dummies :
_ba Wiley brand /
_cJames D. Underwood.
260 _aHoboken :
_bWiley,
_c2013
300 _axiv, 362 p. ;
_c24 cm.
520 _aMake competitive intelligence part of your business practice-and be on the cutting edge Competitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, individuals, concepts, information, ideas, or data needed to support executives and managers in making strategic decisions for an organization. Competitive Intelligence For Dummies introduces you to this fascinating subject and gives you the tools you need to incorporate it into your business decision-making process. Conducted within an organization.
650 0 _aBusiness
650 0 _aBusiness intelligence
650 0 _aStrategic planning.
653 _aChiến lược quản lý
653 _aKinh doanh
653 _aQuản lý điều hành
912 _aNguyễn Thị Dung
913 _aKhoa Quốc tế 01
918 _aSách Quỹ Châu Á
942 _2ddc
_cBK
999 _c7946
_d7946