Johnson, Gerry.

Exploring corporate strategy / Gerry Johnson, Kevan Scholes, Richard Whittington. - 8th ed. - Harlow : FT Prentice Hall, 2008 - xxxvi, 878 p. : col. ill. ; 27 cm.

Formerly CIP.

Includes bibliographical references and index.

9780273711919


Business planning.
Strategic planning.

Chiến lược quản lý Lập kế hoạch Quản trị kinh doanh

658.4012