Cateora, Philip R.
International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham. - 15th ed. - New York, NY : McGraw-Hill/Irwin, 2011 - xxxiii, 622 p. : 29 cm.
E-B7/04646 (original, 4.373.144đ) ; Copy: E-C7/01916-18, E-C7/02442
007352994X 9780073529943
Export marketing.
International business enterprises.
Marketing Marketing quốc tế
658.8 / CAT
International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham. - 15th ed. - New York, NY : McGraw-Hill/Irwin, 2011 - xxxiii, 622 p. : 29 cm.
E-B7/04646 (original, 4.373.144đ) ; Copy: E-C7/01916-18, E-C7/02442
007352994X 9780073529943
Export marketing.
International business enterprises.
Marketing Marketing quốc tế
658.8 / CAT
