Segel, Rick.

Retail business kit for dummies / by Rick Segel. - 2nd ed. - Hoboken, N.J. : Chichester : Wiley ; John Wiley [distributor], 2008 - xviii, 384 p. ; 23 cm.

Originally published: New York: Hungry Minds, 2001.

Includes bibliographical references and index.

0470293306 (pbk.) 9780470293300 (pbk.)


Retail trade.
Stores, Retail --Management.

Bán lẻ Quản lý tiếp thị

HF5429 / .S43 2008

658.87