Gamble, John E.
Essentials of strategic management : the quest for competitive advantage / John E. Gamble, Arthur A. Thompson - New York : McGraw-Hill, 2011 - xxxi, 557 p. : color ill. ; 26 cm.
Deals with strategic management. This title provides students an understanding of essential strategic management concepts and analytic tools. It simplifies the task of demonstrating student learning through course embedded assessment.
0078137144 9780078137143
Business planning
Competition
Strategic planning
Chiến lược tổ chức Lập kế hoạch Quản lý điều hành
658.4012
Essentials of strategic management : the quest for competitive advantage / John E. Gamble, Arthur A. Thompson - New York : McGraw-Hill, 2011 - xxxi, 557 p. : color ill. ; 26 cm.
Deals with strategic management. This title provides students an understanding of essential strategic management concepts and analytic tools. It simplifies the task of demonstrating student learning through course embedded assessment.
0078137144 9780078137143
Business planning
Competition
Strategic planning
Chiến lược tổ chức Lập kế hoạch Quản lý điều hành
658.4012