Arnold, John, 1972-

E-mail marketing for dummies / by John Arnold. - 2nd ed. - Hoboken, NJ : John Wiley, 2011 - xvi, 364 p. : 24 cm.

Includes index.

Learn to develop and deliver e-mail that your customers really want to read. This guide will help you create an e-mail marketing strategy that not only offers your customers real value, but pays dividends for you!

9780470947678 (pbk.) 0470947675 9780470288412 0470288418


Internet marketing.
Electronic mail messages.
Internet marketing.
Electronic mail systems.

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