Essentials of marketing / (Record no. 398)

000 -LEADER
fixed length control field 01223nam a2200421 a 4500
001 - CONTROL NUMBER
control field VNU110129075
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200924215149.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111219s2005 xxc|||||||||||||||||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324282907
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324282915
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324282923 (package)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0534558534 (Infotrac)
040 ## - CATALOGING SOURCE
Original cataloging agency ISVNU
Language of cataloging vie
Transcribing agency ISVNU
Description conventions aaacr2
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE
MARC country code xxc
082 74 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) LAM 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lamb, Charles W.
245 10 - TITLE STATEMENT
Title Essentials of marketing /
Statement of responsibility, etc. Charles W. Lamb, Joseph F. Hair, Carl McDaniel.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mason, Ohio :
Name of publisher, distributor, etc. Thomson/South-Western,
Date of publication, distribution, etc. c2005
300 ## - PHYSICAL DESCRIPTION
Extent xxxvi, 572 p. :
Other physical details col. ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Quản lý tiếp thị
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Tiếp thị
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hair, Joseph F.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McDaniel, Carl D.
912 ## -
-- Hoàng Yến
913 ## -
-- Khoa Quốc tế 01
914 ## -
-- Trịnh Thị Bắc
918 ## - Mã học phần
Mã học phần Chương trình HELP
918 ## - Mã học phần
Mã học phần MKT101
918 ## - Mã học phần
Mã học phần Sách tham khảo chương trình HELP
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Sách tham khảo
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
N/A N/A   N/A N/A Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Kho STK tiếng Anh 19/12/2011 1   658.8 LAM 2005 E-B7/01209 15/09/2014 23/10/2019 Sách tham khảo