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41.
Best practices in hospitality and tourism marketing and management : a quality of life perspective / Ana María Campón-Cerro, José Manuel Hernández-Mogollón, José Antonio Folgado-Fernández

by Cerro, Ana María Campón | Mogollón, José Manuel Hernández | Fernández, José Antonio Folgado.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Switzerland : Springer, 2019Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 306 CER 2019 (1).

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42.
Services Marketing : People, Technology, Strategy / Jochen Wirtz, Christopher Lovelock

by Wirtz, Jochen | Lovelock, Christopher.

Edition: 9th Edition Material type: Text Text; Format: print Language: English Publication details: London : Publishing, 2022Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 WIR 2022 (26), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: WIR 658.8 (1).
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43.
Marketing strategy and competitive positioning / Graham Hooley [et al.]

by Hooley, Graham.

Edition: 7th EditionMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York : Pearson, 2020Other title: Marketing strategy & competitive positioning.Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: MAR (5), Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 MAR 2020 (11).
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44.
Marketing Strategy / O. C. Ferrell, Michael D. Hartline

by Ferrell, O. C | Hartline, Michael D.

Edition: 7th EditionMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Australia : Cengage, 2017Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: FER (1), Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 FER 2017 (1).
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45.
Digital Marketing Strategy: An Integrated Approach to Online Marketing / Simon Kingsnorth

by Kingsnorth, Simon.

Edition: 3rd EditionMaterial type: Text Text; Format: print Publication details: New York : Kogan Page, 2022Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 KIN 2022 (6).
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