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41.
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Marketing strategy : text and cases / O.C. Ferrell, Michael D. Hartline. by Ferrell, O.C | Hartline, Michael D. Edition: 8th edMaterial type:  Text Language: English Publication details: United States of America : Cengage, 2022Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 FER 2022 (1).
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42.
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Marketing Strategy / O. C. Ferrell, Michael D. Hartline by Ferrell, O. C | Hartline, Michael D. Edition: 7th EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Australia : Cengage, 2017Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: FER (1), Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 FER 2017 (1).
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43.
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Principles of marketing / Philip Kotler, Gary Armstrong , Sridhar Balasubranmanian by Kotler, Philip | Armstrong, Gary | Balasubranmanian, Sridhar. Edition: 19th ed. , Global ed.Material type: Text Language: English Publication details: United Kingdom : Pearson Education Limited, 2024Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 KOT 2024 (4), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 KOT 2024 (1), Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 KOT 2024 (1).
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44.
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Export/Import Procedures and Documentation / Donna L. Bade. by Bade, Donna L. Edition: 5th EditionMaterial type: Text Language: English Publication details: HarperCollons Leadership Focus LLC : HarperCollons Leadership, 2022Other title: Export import procedures and documentation.Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 BAD 2022 (6).
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45.
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Social Media Marketing / Tracy L. Tuten, Michael R. Solomon by Tuten, Tracy L | Solomon, Michael R. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: London : SAGE Publications Ltd, 2018Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.87 TUT 2018 (1).
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46.
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Customer Relationship Management : Concepts and Technologies / Francis Buttle, Stan Maklan by Buttle, Francis | Maklan, Stan. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York : Routledge, 2019Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.812 BUT 2019 (1).
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47.
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Testing 1 - 2 - 3 : Experimental Design with Applications in Marketing and Service Operations / Johannes Ledolter by Ledolter, Johannes. Edition: 1st, ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: USA : Stanford University Press, 2007Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.83 LED 2007 (1).
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48.
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Marketing Analytics: A Practical Guide to Improving Consumer Insights Using Data Techniques / Mike Grigsby by Grigsby, Mike. Edition: 3rd EditionMaterial type: Text; Format:
print
Language: English Publication details: United Kingdom : Kogan Page, 2023Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 GRI 2023 (1).
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49.
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Contemporary Advertising and Integrated Marketing Communications / Michael F. Weigold by Weigold, Michael F. Edition: 7 thMaterial type: Text; Format:
print
Language: English Publication details: New York: Mc Graw Hill , 2024Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: WEI (7).
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50.
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Marketing Metrics : The Manager's Guide to Measuring Marketing Performance / Neil Bendle...[at al.] by Bendle, Neil. Edition: 4th editionMaterial type: Text; Format:
print
Language: English Publication details: US : Pearson, 2021Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: BEN 2021 (6).
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