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Marketing your services : a step-by-step guide for small businesses and professionals / Anthony O. Putman by Putman, Anthony O, 1945-. Material type:  Text Language: English Publication details: New York : John Wiley & Sons, 1990Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 PUT 1990 (1), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 (1).
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Essentials of services marketing / Christopher Lovelock, Jochen Wirtz, Patricia Chew. by Lovelock, Christopher H | Chew, Patricia | Wirtz, Jochen. Material type: Text Language: English Publication details: Singapore ; Hong Kong : Prentice Hall, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 LOV 2009 (1), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 LOV (1).
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York : McGraw-Hill Education, cop., 2018Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 ZEI 2018 (1).
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Services Marketing : Concepts, Strategies & Cases / K. Douglas Hoffman, John E.G. Bateson by Hoffman, K. Douglas | Bateson, John E.G. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Australia : Cengage Learning, 2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 HOF 2008 (1).
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Services Marketing : People, Technology, Strategy / Jochen Wirtz, Christopher Lovelock by Wirtz, Jochen | Lovelock, Christopher. Edition: 9th Edition Material type: Text; Format:
print
Language: English Publication details: London : Publishing, 2022Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 WIR 2022 (26), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: WIR 658.8 (1).
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Essentials of Services Marketing / Jochen Wirtz [et al.] by Wirtz, Jochen. Edition: 4th Edition, Global EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York : Pearson, 2023Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 WIR 2023 (6), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 WIR (1).
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