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Marketing strategy / O.C. Ferrell, Michael D. Hartline. by Ferrell, O. C | Hartline, Michael D. Edition: 5th ed.Material type:  Text Language: English Publication details: Australia ; Mason, Ohio : South-Western Cengage Learning, 2011Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 FER 2011 (1).
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Business : achanging world / O.C. Ferrell, Geoffrey A. Hirt, Linda Ferrell. by Ferrell, O. C | Ferrell, Linda | Hirt, Geoffrey A. Edition: 7th ed.Material type: Text Language: English Publication details: Boston : McGraw-Hill Irwin, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 650 FER 2009 (2).
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