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1.
Marketing communications : interactivity, communities and content / Chris Fill

by Fill, Chris.

Edition: 5th ed.Material type: Text Text Language: English Publication details: England : Pearson, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 FIL 2009 (5), Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 FIL 2009 (2).

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2.
Marketing communications : an integrated approach / Paul R. Smith, Ze Zook

by Smith, Paul R, 1957- | Zook, Ze.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: London : Kogan Page, 2011Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 SMI 2011 (1).
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