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1.
Youthnation : building remarkable brands in a youth-driven culture / Matt Britton.

by Britton, Matt, 1975- [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, 2015Other title: Youth nation.Online access: Contributor biographical information | Table of contents only Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.827 BRI (2).

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2.
Brand Gender : Increasing Brand Equity through Brand Personality / Theo Lieven

by Lieven, Theo.

Edition: 1st editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Switzerland : Palgrave Macmillan, 2018Online access: Click here to access online Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.827 LIE 2018 (1).
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