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1. Social machines : how to develop connected products that change customers' lives / Peter Semmelhack

by Semmelhack, Peter, 1965- | Brown, Peter J | Lacy, Scott M | Podolefsky, Aaron.

Material type: Text Text Language: English Publication details: New York : John Wiley & Sons Inc, 2013Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 302.3 SEM 2013 (2).

2. Marketing communications : an integrated approach / Paul R. Smith, Ze Zook

by Smith, Paul R, 1957- | Zook, Ze.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: London : Kogan Page, 2011Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 SMI 2011 (1).

3. The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / Craig Dempster and John Lee.

by Dempster, Craig | Lee, John.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, 2015Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 DEM (1).

4. Renegades write the rules : how the Digital Royalty use social media to innovate / Amy Jo Martin.

by Martin, Amy Jo, 1979-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: San Francisco : Jossey-Bass, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 659.2 MAR (1).

5. Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing / Ted Shelton.

by Shelton, Ted, 1966-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, 2013Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 SHE (1).

6. Engagement marketing : how small business wins in a socially connected world / Gail F. Goodman.

by Goodman, Gail F, 1960-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, 2012Online access: Cover image Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 GOO (1).

7. Social Media Marketing / Tracy L. Tuten, Michael R. Solomon

by Tuten, Tracy L | Solomon, Michael R.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: London : SAGE Publications Ltd, 2018Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.87 TUT 2018 (1).