McDaniel, Carl
Marketing research / Carl McDaniel, Roger Gates - 9th ed., International student ed. - Hoboken, N.J. : John Wiley & Sons, 2013. - xxx, 636, [68] p. : 26 cm.
E-B7/06579 (original, 7.749.000đ)
This new edition of Gates and McDaniel's Marketing Research better prepares users how to use marketing research in the real business world with real data, people, and research.
9781118112717
Marketing research
Marketing research
Marketing Nghiên cứu thị trường Tiếp thị
658.83
Marketing research / Carl McDaniel, Roger Gates - 9th ed., International student ed. - Hoboken, N.J. : John Wiley & Sons, 2013. - xxx, 636, [68] p. : 26 cm.
E-B7/06579 (original, 7.749.000đ)
This new edition of Gates and McDaniel's Marketing Research better prepares users how to use marketing research in the real business world with real data, people, and research.
9781118112717
Marketing research
Marketing research
Marketing Nghiên cứu thị trường Tiếp thị
658.83