Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge
Material type: TextLanguage: English Series: Series in marketingPublication details: Boston, Mass. : McGraw-Hill, 2001Edition: 3rd edDescription: xxxvii, 596 p. : ill. (some col.) ; 28 cmISBN: 0072322977Other title: Marketing, principles and perspectivesSubject(s): Marketing -- United States | Marketing | Mỹ | Tiếp thịDDC classification: 658.8 LOC classification: HF5415.1 | .B4155 2001Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Sách tham khảo |
Thư viện Trường Quốc tế - Cơ sở Hacinco
Thư viện Trường Quốc tế - Đại học Quốc gia Hà Nội |
658.8 BEA 2001 | Available | E-B7/01156 |
Includes index.
Includes bibliographical references and index.
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