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1. Critical masses and critical choices : evolving public opinion on nuclear weapons, terrorism, and security / Kerry G. Herron, Hank C. Jenkins-Smith.

by Herron, Kerry G | Jenkins-Smith, Hank C.

Material type: Text Text Language: English Publication details: Pittsburgh, Pa. : University of Pittsburgh Press, c2006Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 355 HER 2006 (1).

2. Consumer behavior : building marketing strategy / Delbert I. Hawkins, David L. Mothersbaugh.

by Hawkins, Del I | Mothersbaugh, David L.

Edition: 12th ed. , International ed.Material type: Text Text Language: English Publication details: New York : McGraw-Hill Higher Education, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 HAW 2013 (5), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 HAW 2013 (14). Checked out (2).

3. Consumer behavior : buying, having, and being / Michael R. Solomon

by Solomon, Michael R.

Edition: 8th ed. , International ed.Material type: Text Text Language: English Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 SOL 2009 (1).

4. Marketing research : an applied orientation / Naresh K. Malhotra; Satyabhusan Dash

by Malhotra, Naresh K | Dash, Satyabhusan.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Tamil Nadu, India : Pearson, 2016Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 MAL 2016 (1).

5. Consumer Behavior: Building Marketing Strategy / David L. Mothersbaugh, Del I. Hawkins, Susan Bardi Kleiser

by Mothersbaugh, David L | Hawkins, Del I | Kleiser, Susan Bardi.

Edition: 14th ed., Global ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York : Mc Graw Hill, 2020Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.83 MOT (2).

6. Product Management (McGraw-Hill/Irwin Series in Marketing) / Donald Lehmann, Russell Winer

by Lehmann, Donald | Winer, Russell.

Edition: 4th, ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York : McFaw-Hill, 2005Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: LEH (6).

7. Consumer behavior : building marketing strategy / Delbert I. Hawkins, David L. Mothersbaugh.

by Hawkins, Del I | Mothersbaugh, David L.

Edition: 15th ed. , International ed.Material type: Text Text Language: English Publication details: United States of America : McGraw-Hill, 2024Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.8 HAW 2024 (11).