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1.
The customer-centered enterprise : how IBM and other world-class companies achieve extraordinary results by putting customers first / Harvey Thompson.

by Thompson, Harvey.

Material type: Text Text Language: English Publication details: New York : McGraw-Hill, c2000Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 THO 2000 (1).

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2.
Customer genius : becoming a customer-centric business / Peter Fisk.

by Fisk, Peter., (Peter Robert).

Material type: Text Text Language: English Publication details: Chichester, UK ; Hoboken, NJ : Capstone, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 FIS 2009 (1).

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3.
Managing customers profitably / Lynette Ryals.

by Ryals, Lynette.

Material type: Text Text Language: English Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 RYA 2008 (1).

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4.
Marketing for rainmakers : 52 rules of engagement to attract and retain customers for life / Phil Fragasso.

by Fragasso, Philip M, 1950-.

Material type: Text Text Language: English Publication details: Hoboken, N.J. : John Wiley & Sons, 2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 FRA 2008 (1).

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5.
The book of business awesome : how engaging your customers and employees can make your business thrive

by Stratten, Scott.

Material type: Text Text Language: English Publication details: New York, NY : John Wiley & Sons, Inc., 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 STR 2012 (1).

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6.
The ultimate question 2.0 : how net promoter companies thrive in a customer-driven world / Fred Reichheld with Rob Markey.

by Reichheld, Frederick F | Markey, Rob | Reichheld, Frederick F.

Edition: Rev. and expanded ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business Press, 2011Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 FRE (2).

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7.
Uncommon service : how to win by putting customers at the core of your business / Frances Frei, Anne Morriss.

by Frei, Frances | Morriss, Anne.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business Review Press, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 FRE (1).

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8.
Beyond advertising : Creating value through all customer touchpoints / Yoram (Jerry) Wind, Catharine Findiesen Hays, and The Wharton Future of Advertising Innovation Network.

by Wind, Yoram [author.] | Hays, Catharine.

Edition: Second edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, 2016Online access: Cover image Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 659.1 WIN (3).

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9.
Customer's new voice : extreme relevancy and experience through volunteered customer information / John McKean.

by McKean, John, 1956-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, 2015Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 MCK (1).

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10.
Let's close a deal : turn contacts into paying customers for your company, product, service or cause / Christine Clifford.

by Clifford, Christine.

Material type: Text Text; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, 2013Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.85 CLI (1).

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11.
The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / Craig Dempster and John Lee.

by Dempster, Craig | Lee, John.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, 2015Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 DEM (1).

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12.
Your customer rules! : delivering the Me2B experiences that today's customers demand / Bill Price, David Jaffe.

by Price, Bill, 1950- | Jaffe, David.

Edition: First edition.Material type: Text Text; Literary form: Not fiction Publication details: San Francisco, CA : Jossey-Bass, 2015Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 PRI (1).

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13.
Customer experience for dummies / by Roy Barnes and Bob Kelleher.

by Barnes, Roy A [author.] | Kelleher, Bob.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley Publishing, 2015Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 BAR (1).

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14.
Sense & respond : how successful organizations listen to customers and create new products continuously / Jeff Gothelf & Josh Seiden.

by Gothelf, Jeff [author.] | Seiden, Josh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business Review Press, 2017Other title: Sense and respond.Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 GOT (1).

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15.
The startup owner's manual : the step-by-step guide for building a great company / Steven Blank, Bob Dorf

by Blank, Steven G. (Steven Gary) | Dorf, Bob.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Calif. : K & S Ranch, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Trịnh Văn Bô Call number: 658.1 BLA 2012 (6), Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.1 BLA (2).
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16.
Unselling : the new customer experience / Scott Stratten, Alison Kramer.

by Stratten, Scott.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: 2014 Hoboken, N.J. : John Wiley & SonsOnline access: Cover image Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 STR 2014 (2).

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17.
Anticipate : know what your customers need before they do / Bill Thomas & Jeff Tobe.

by Thomas, Bill, 1955- | Tobe, Jeff.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, 2013Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 THO (1).

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18.
Customer Relationship Management : Concepts and Technologies / Francis Buttle, Stan Maklan

by Buttle, Francis | Maklan, Stan.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York : Routledge, 2019Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.812 BUT 2019 (1).

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