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61.
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Convergence marketing : combining brand and direct for unprecedented profits / Richard G. Rosen ; with Jane Rosen. by Rosen, Richard G | Rosen, Jane. Material type:  Text Language: English Publication details: Hoboken, N.J. : Wiley, c2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 ROS 2009 (1).
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62.
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How to market, advertise, and promote your business or service in your own backyard / Tom Egelhoff. by Egelhoff, Tom. Material type: Text Language: English Publication details: Hoboken, N.J. : John Wiley & Sons, 2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 EGE 2008 (1).
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63.
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Auditing markets, products, and marketing plans / David Parmerlee by Parmerlee, David | American Marketing Association. Series: American Marketing Association marketing toolboxMaterial type: Text Language: English Publication details: Lincolnwood, Ill. : NTC Business Books, c2000Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 PAR 2000 (1).
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64.
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Conversations with marketing masters / Laura Mazur, Louella Miles. by Mazur, Laura | Miles, Louella. Material type: Text Language: English Publication details: Chichester ; Hoboken, NJ : John Wiley, 2007Online access: Table of contents only Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 MAZ 2007 (1).
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65.
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Brand management 101 : 101 lessons from real-world marketing / Mainak Dhar. by Dhar, Mainak. Material type: Text Language: English Publication details: Singapore : Wiley (Asia), 2007Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 DHA 2007 (1).
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66.
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Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl. by Chopra, Sunil, 1960- | Meindl, Peter, 1970-. Edition: 4th ed.Material type: Text Language: English Publication details: Boston : Prentice Hall, c2010Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.7 CHO 2010 (1).
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67.
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Luxury brand management : a world of privilege / Michel Chevalier, Gerald Mazzalovo. by Chevalier, Michel, 1943- | Mazzalovo, Gerald. Material type: Text Language: English Publication details: Singapore : John Wiley & Sons (Asia), 2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 CHE 2008 (1).
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68.
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Strategic market management / David A. Aaker by Aaker, David A. Edition: 8th ed.Material type: Text Language: English Publication details: Hoboken, NJ : John Wiley & Sons, c2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 AAK 2008 (1).
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69.
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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by Lovelock, Christopher H | Wirtz, Jochen. Edition: 7th ed.Material type: Text Language: English Publication details: Boston : Prentice Hall, 2011Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở Hòa Lạc Call number: 658.8 LOV 2011 (1).
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70.
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Service management and marketing : customer management in service competition / Christian Grönroos. by Grönroos, Christian, 1947-. Edition: 3rd ed.Material type: Text Language: English Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2007Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 GRO 2007 (1).
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71.
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Strategic market relationships : from strategy to implementation / Bill Donaldson, Tom O'Toole. by Donaldson, Bill, 1948- | O'Toole, Tom, 1966-. Edition: 2nd ed.Material type: Text Language: English Publication details: Chichester, England ; Hoboken, NJ : Wiley, c2007Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 DON 2007 (1).
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72.
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Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey. by Jeannet, Jean-Pierre | Hennessey, Hubert D. Edition: 3rd ed.Material type: Text Language: English Publication details: Boston : Houghton Mifflin, c1995Availability: No items available :
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73.
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Principles of marketing / Philip Kotler, Gary Armstrong by Kotler, Philip | Armstrong, Gary (Gary M.). Edition: 13th ed.Material type: Text Language: English Publication details: Upper Saddle River, N.J. : Prentice Hall, 2010Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 KOT 2010 (2).
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74.
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Mаркетинг и менеджмент : пер. с англ / под ред. Ф. Харриса [и др.] by Харрис, Ф. Material type: Text Language: Russian Publication details: СПб. [и др.] : Питер, 2004Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 Мак 2004 (1).
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75.
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Marketing international / Ulrike Mayrhofer by Mayrhofer, Ulrike. Material type: Text Language: French Publication details: Paris : Économica, 2004Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 MAY 2004 (2).
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76.
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Маркетинг менеджмент : Экспресс-курс / Ф. Котлер ; Пер с англ. под ред. Ю.Н. Каптуревского by Котлер, Филип | Каптуревского, Ю.Н. Material type: Text Language: Russian Publication details: Санкт-Петербург : Питер, 2004Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 КОТ 2004 (1).
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77.
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Quản trị Marketing / Philip Kotler ; Người dịch: Vũ Trọng Hùng ; Hiệu đính: Phan Thăng by Kotler, Philip | Phan Thăng | Vũ, Trọng Hùng. Material type: Text Language: Vietnamese Publication details: Hà Nội : Thống kê, 2009Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 KOT 2009 (3).
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78.
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Học quản lý và marketing trong thời gian ngắn nhất / Ngọc Thái, Nguyễn Dương by Ngọc Thái | Nguyễn, Dương. Material type: Text Language: Vietnamese Publication details: Hà Nội : Thống kê, 2006Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658 NG-T 2006 (3).
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79.
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Principles of marketing : Creates more value for you / Philip Kotler, Gary Armstrong by Kotler, Philip | Armstrong, Gary. (Gary M.). Edition: 12th ed.Material type: Text Language: English Publication details: Upper Saddle River, N.J. : Prentice Hall, c2008Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 KOT 2008 (1).
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80.
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Principles of marketing / Philip Kotler, Gary Armstrong by Kotler, Philip | Armstrong, Gary. Edition: 14th ed., Global ed.. Material type: Text Language: English Publication details: Upper Saddle River, N.J. : Prentice Hall;, 2012Availability: Items available for loan: Thư viện Trường Quốc tế - Cơ sở HacincoCall number: 658.8 KOT 2012 (7).
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